We all know the best way to grow your channel is to use videos, but where do you go from there? We’ve got the scoop on this year’s video trends, from editing tips to what kinds of videos you should create!
Mobile Video Editing
Video editing is getting exponentially easier on mobile devices. While some businesses can afford the convenience of a studio or editing team, the majority of small businesses can make amazing videos these days using their phone. Full-featured video editing apps like KineMaster put the power of video editing in your hands and make creating an amazing video easy. The rise of social media has made filming, editing and sharing videos from your phone a ubiquitous part of content creation.
Smooth transitions are now the hallmark of professional marketing and social media videos. Kinetic movement, glitches, light swipes and simple fades are all popular ways to give your videos a creative edge, but building them in an editing studio or filming them from scratch can take time and effort that most people don’t have. KineMaster makes it easy with our Asset Store, where you can download and use tons of transitions from different stylistic categories.
Animation and Graphics
Motion graphics and animation are more popular than ever. Mixed media continues to be an eye catching trend, along with kinetic titles, retro filters, and special effects. KineMaster’s Keyframing tool makes animation easy, with tap and drag controls that let you keyframe position, size and rotation. Our Asset Store is full of Stickers, Effects, Clip Graphics and more that can transform the look of any video.
More people than ever are going to social media to get the information they need. New small businesses can showcase the value of their products online and increase brand awareness. They can also solve customer issues before they arise by educating them about their products. Videos are the most effective way to convey what your brand is all about online, and our Mix and Search galleries feature amazing templates that can help you create your own intro videos in minutes.
Audiences crave authenticity. Whether it’s telling a story in relation to your brand or company, or a day in the life of one of your employees, audiences want to create a human connection with the brands they interact with. The same is true for growing a personal social media presence: everyone loves a good story.
Live streaming continues to grow in popularity as a tried and tested way to get more engagement than any other form of social media. Platforms like Facebook, Instagram, TikTok, YouTube, and LinkedIn all allow live streaming as a way to directly interact with your audience.
Sound off? No problem. As more people scroll through feeds with the sound off, automated captions have become a popular way to capture audience attention and keep them watching. This ties into our tip on telling real stories in your videos, as your captions can help sell the story of your video. KineMaster’s text layers allow you to add custom subtitles in any font, with options for color, backgrounds, glow, and more.